Sport: Sponsors

Football League

1983–6		Canon
1986–7		Today (newspaper)
1987–93		Barclays Bank
1993–6		Endsleigh Insurance
1996–2004		Nationwide Building Society
2004–10		Coca Cola
2010–13		npower
2013–19		Sky Bet

Football League Cup

1982–6		Milk (Marketing Board)
1986–90		Littlewoods
1990–2		Rumbelows
1992–8		Coca Cola
1998–2003		Worthington
2003–12		Carling
2012–16		Capital One
2016–17		None
2017–present		Carabao

FA Cup

First sponsors of the FA Cup (1995–8)		Littlewoods
1999–2002		AXA
2003–5 (Carlsberg, McDonald's, Nationwide, Pepsi, Umbro)		"The FA Partners"
2006–11 (German energy conglomerate)		e.on
2012–14		Budweiser
2015–18		Emirates

Grand National

1984–91	Canadian whisky distiller – went out of business in 2000		Seagram
1992–2004	French brandy distiller – then a subsidiary of the previous sponsor		Martell
2005–13	Brewer based in Tadcaster, North Yorkshire		John Smith
2014–16	Merseyside–based ginger beer brand		Crabbie's
2017 to date	Controversial health and clinical research company, based in Crumlin, Co. Antrim: the first Grand National sponsor that doesn't have an alcoholic beverage brand		Randox Health

London Marathon

1981–3		Gillette
1984–8		Mars
1985–92		ADT
1993–5		Nutrasweet
1996–2009		Flora
2010–21		Virgin Money
2022 to date		TCS (Tata Consultancy Services)

Rugby Union

Five/Six Nations

1999–2002		Lloyds TSB
2003–17		Royal Bank of Scotland
2018		NatWest
2019 to date		Guinness

Other

Twickenham Stadium (from August 2024 – German multinational financial services company, headquartered in Munich)

Allianz

Other

The London Eye		Coca Cola
British chemicals company, led by Sir James ('Jim') Ratcliffe – said to be Britain's richest man – which took over sponsorship of Team Sky following the latter's withdrawal in 2019		Ineos
Sponsors of the Millennium Stadium, Cardiff (a ten–year deal, effective from January 2016, was signed in 2015)		Principality (Building Society)

© Haydn Thompson 2017–25